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MCI USA expands through acquisition of Network Media Partners

MCI is pleased to announce its acquisition of Network Media Partners, a proven sales management organization specializing in customized media sales, event planning and management, digital and print design and marketing services for associations. As MCI continues its growth strategy in the USA, the addition of Network Media Partners accelerates the company’s leadership in delivering a comprehensive suite of innovative, growth-centered solutions for associations.

“Associations of all sizes and types face increasing economic and market headwinds. Network Media Partners has industry-leading expertise proven to drive association revenue growth. Their experience will enhance and align perfectly with MCI’s capacity of delivering a full range of growth-centered solutions to associations of all sizes and types” said Tom Gibson, Chief Executive Officer, MCI USA.

“Network Media Partners is thrilled to join MCI’s global story of growth. Network’s trusted services are a key additive to MCI’s rapidly expanding United States platform,” said Carrie Hartin, President, Network Media Partners.

Richard Torriani, Chief Operating Officer Americas, MCI Group, also adds: “This combination enables MCI to deliver an even broader strategy, together with execution, that our best-in-market association clients expect. MCI USA now serves as a one-stop strategy and service solution for associations who seek to become more agile and outcomes-driven in pursuit of market relevance, engagement, operational effectiveness and economic growth.”

For more than thirty years, Network Media Partners has built its enviable reputation around delivery of growth solutions to associations. Network’s accomplished sales, marketing, creative services and events team of 50 professionals leverage an innovative, end-to-end sales platform in the successful pursuit of a singular purpose: to grow association client revenues. Association clients are able to leverage sales strategies and the needed talent to deliver on media sales for integrated media, digital and print advertising, exhibition space, sponsorship and partnership. Network Media Partners also brings award-winning publication design proficiencies, complementing MCI USA’s marketing communications, creative services, event management and digital strategies capabilities.

Network Media Partners will now operate as Network Media Partners, LLC, an MCI Group company.

 

Photo: Tom Gibson & Carrie Hartin.

Redesigned Association Day at IMEX puts emphasis on peer to peer education and networking across all levels of the profession

IMEX Association Day, the annual event exclusively for association professionals, will feature a new, extensively researched and redesigned programme when it takes place the day before the IMEX in Frankfurt exhibition in May.

The IMEX team has collaborated with planners from across the globe to gather views and experiences before creating this new structure to meet audience requirements even more effectively.

The restructured Association Day programme will feature a new Association Management Stream, covering topics such as understanding why members leave and how to persuade them to stay. There will also be two Meetings & Events Streams (A and B), addressing issues such as how to maximise member participation at events, and how to identify and approach new sponsors.

Each session is case study led with the emphasis on sharing best practice. Time for peer to peer discussion and networking is also factored into the day.

The Association Management Stream, hosted by ASAE, has been specifically designed for those in senior positions. Managing associations through turbulent times; developing an effective volunteer strategy; small association management and how to engage with future generations are among the topics to be discussed. Speakers include senior executives from the European Golf Course Owners Association and the Entomological Society of America who are set to share their knowledge of ‘membership engagement and retention strategies’.

Davi Kaur, head of the congress unit at the European Cancer Association, will deliver a session in Meetings & Events Stream A on ‘how to create a world class event’, with a case study covering all aspects from event format to attendee experience and legacy. This new Meetings & Event Stream, chaired by the ICCA, will cover how to develop effective partnerships with convention bureaus and trends in meeting formats and designs. Speakers include Juliane Leyva Gonzalez, Congress Manager, European College of Sport Science and Roy Palmer, Executive Director, Association of International Seafood Professionals. It ends with a roundtable discussion on dealing with international cultural issues.

Meetings & Event Stream B features a case study presentation on ‘how to attract and retain more sponsors’ with speakers from the British Bankers’ Association and the International Diabetes Federation. Roger Simmons, regional sustainability director at MCI group is one of the confirmed speakers for ‘how can associations make their events more sustainable.’ This stream will also cover: top tips for effective programme and content development, negotiating global hotel contracts and managing events with a small events team. Other speakers include Christine Gouillard, Head of Congress Account & Scientific Programmes at the European Society of Cardiology and Charlotte Balling, Event Manager at Danish Maritime Days.

Open to all levels of association professionals registered to attend IMEX as either hosted buyers or visitor buyers, Association Day offers a valuable opportunity for peer to peer education and networking, allowing participants to understand the successes and challenges faced by other associations.

Peter Reckling, from the Association of Social Work and Criminal Justice in Germany, who attended last year, says: “This is the one day each year when I can look outside of my job and at the world outside…..and the future.”

Carina Bauer, CEO of the IMEX Group, explains: “We wanted to ensure that we offer content that is a real benefit to association professionals at all levels of seniority and experience so we consulted more extensively than ever. The resulting programme is really strong and, as always, we have some excellent and highly motivated partners to thank for their expertise and contributions.”

The free afternoon of education, co-delivered by ICCA and ASAE: The Center for Association Leadership will be followed by the highly regarded networking reception, Association Evening hosted by Marriott Frankfurt.

 

IMEX in Frankfurt takes place at Messe Frankfurt from 16 – 18 May 2017.

ibtm events Announces Strategic Partnership with ILEA

ibtm events, part of leading global exhibition organiser Reed Travel Exhibitions, today announced that it has formed a strategic partnership with the International Live Events Association (ILEA).

Commenting on the partnership, ibtm events’ Portfolio Director, Kerry Prince, said: “ILEA shares many similar ambitions and values to our own, including our number one priority of bringing event industry professionals together to learn, inspire and make meaningful connections that really add value to their day-to-day business.

“With so many synergies between our businesses, we’re excited to work together with ILEA on future projects and initiatives which will enable both parties to extend our global reach and access new markets, whilst supporting the delivery of exciting new content at events.”

The collaboration will give ILEA access to ibtm events’ global portfolio, including its flagship annual tradeshow ibtm world in Barcelona, as well as ibtm china, ibtm latin america, ibtm africa, ibtm arabia, ibtm america and AIME in Australia. In turn, ibtm events will benefit from access to ILEA’s membership of event professionals worldwide via the organisation’s programme of live events and communications.

Judy Brillhart, CSEP, PBC, International President of ILEA, added: “We are delighted to welcome ibtm events as an official partner. In partnering with ILEA, ibtm will expand their visibility to thousands of live event professionals around the world and benefit from a global event spend of almost $22 billion from our members.”

 

Photo: Portfolio Director, Kerry Prince.

 

Slido wins Best Event Technology Award at Eventex 2017 for third time

Audience interaction specialist Slido has scooped the award for the Best Event Technology at the 2017 Eventex Awards. This is the third time in four years that the firm has secured the award. The accolade follows earlier success in 2016 as Slido won the The Connects Event Tech of the Year at the PPA Connect Awards and Conference Supplier of the Year at The Conference Awards.

Slido was presented with the award at the Eventex Awards Gala on 24th January at Croke Park in Dublin where over 60 awards were given. Entries for the international awards were judged by a jury of respected meeting and event industry professionals, including Miguel Neves, Digital Content and Community Manager at IMEX Group, Sam Johnson, Manager at Dublin Convention Bureau and Victor Neyndorff, creative and strategy partner at MOVE People and Experience Marketing.

Slido CEO Peter Komornik comments: “We could not be more thrilled to have won the Best Event Technology Award at Eventex for the third time in four years. The whole team has been working very hard for the past year and we feel very honoured and grateful to be recognised by such a respected jury.”

The Eventex Awards aims to honour event professionals, meeting planners, promoters and live communication professionals from around the world for their accomplishments in producing cutting-edge event experiences.

 

Photo: Slido CEO Peter Komornik.

--------------------------------------------------------------------------------------------------About Slido

Slido is an audience interaction platform for meetings and events. It allows event organisers to crowd-source top questions for Q&A sessions, get instant feedback via live polls and share presentations with their audience in real-time.

 

Slido’s focus is on simplicity, allowing organisers to create an event in less than a minute, while participants can join from any device with just one simple code.

Since its foundation in 2012, Slido has helped to transform over 20,000 events in 100 countries by engaging tens of thousands of participants. Slido has been adopted by a number of renowned conferences such as SXSWedu, LeWeb and Pioneers Festival and has worked with high-profile clients including Eventbrite, Tesco, KPMG, UBM and Cisco.

 

For more information, visit www.slido.com

IMEX declares new purpose for 2017: Reimagines key education programmes

Meeting and event professionals can learn ‘How to plan with deeper meaning, innovation and insight in mind’ as part of Purposeful Meetings, the new IMEX Talking Point and focus of IMEX in Frankfurt this May.

The new Talking Point, which reflects an industry shift towards delivering ‘memorable moments’ instead of meetings, and ‘experiences’ not events, will be explored throughout the show, which takes place 16 – 18 May is in addition to the education programme and its ten tracks, many networking events and extensive exhibition.

Carina Bauer, CEO, IMEX Group, explains: “Any event planner who cares about their craft and truly wants to have a competitive edge will be excited to dig deeper into the IMEX Purposeful Meetings Talking Point.

“Our chief focus is always going to be on bringing buyers and sellers together, face to face, in the most efficient and enjoyable way possible. But, from a strategic point of view, having an annual IMEX Talking Point, or headline theme, will inject more immediacy, stronger direction and a clearer distinction between each show year to year.”

The IMEX Group has also entered into a three-year agreement with EventCanvas.org Foundation which allows IMEX to offer Event Design Certification to selected participants. The certification training will be offered free of charge and provides planners from across the world with a common language for designing more innovative – and purposeful – events.

The Event Design Certification is part of a new pre-show education programme taking place on Monday 15 May, the day before the show. Free of charge and open to all, the day will incorporate five core streams covering event design, future trends and supplier education.

The popular Association Day also takes place the day before the show, offering free, tailored education exclusively for association professionals. The IMEX Association Day programme has been redesigned for 2017 and will feature a new Association Management Stream, covering topics such as understanding why members leave and how to persuade them to stay. There will now be two Meetings & Events Streams (A and B), discussing issues such as how to maximise member participation at your events, and how to identify and approach new sponsors.

Exclusively Corporate at IMEX, the dedicated event for corporate meeting planners and event marketers, has also been redeveloped for IMEX in Frankfurt this year. Tailored to address some of the challenges faced by planners, there is a full day of networking and free education on topics such as delivering ROI, creative event formats, new technologies, security risk and emerging destinations and trends. After a series of group sessions, the education then splits into two streams with sessions on strategic global programme management for senior event professionals and operational issues for event managers.

Emanuele Caprarelli, Meeting & Event Planner at CROMSOURCE, Italy, who attended the event last year explains: “This event is about getting us to think. To remind us not get stuck in our own ways of doing things. It’s also good to meet people here. I’ve been in touch with people I met here at the event two years ago, and just saw them again today.”

The IMEX show itself offers a wide range of business opportunities and inspiration with new exhibitors including Saudi Arabia, Meet Puerto Rico, Barcelona, Vienna House Hotels and Choose Chicago. Exhibitors with expanded stands include Tourism New Zealand, Royal Caribbean International, Latvia, Slovenia, Accor and NYC.

With the largest global array of exhibitors from every sector in the meetings industry, buyers can discover 3,500 worldwide organisations, the latest trends and hundreds of meeting professionals under one roof. Combined with over 200 networking opportunities with senior level meeting professionals, and social events including Site Nite Europe, CIM-Clubbing and the IMEX Gala Dinner, this adds up to three inspiring and productive days of business.

Mark Abbott, Director of Operations, Abbott Travel Group, USA, who visited the show last year sums up:

“My visit to IMEX was very fruitful. With 28 meetings in three days, I was able to cover more ground and obtain more information than I thought possible in such a short time. There is nowhere so much business can be done in so little time.”

 

IMEX in Frankfurt takes place at Messe Frankfurt from 16 – 18 May 2017.

 

Photo: Carina Bauer, CEO, IMEX Group.

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The IMEX Group also runs IMEX America, America’s worldwide exhibition for incentive travel, meetings & events, which will take place 10 – 12 October 2017 at the Sands Expo and Convention Center at The Venetian® | The Palazzo®, preceded by Smart Monday, powered by MPI, on 9 October.

Poken to provide event technologies at ibtm events

ibtm events has selected Poken, the 360º event platform, as the technology provider of choice to power its Hosted Buyer compliance programme at forthcoming shows, ibtm arabia in Abu Dhabi and at ibtm america in South Florida, following the successful implementation of its proven smart event technologies at ibtm america in 2015 and 2016.

During ibtm arabia (7th-9th February 2017) and ibtm america (9th-14th June 2017), ibtm events will be able to track Hosted Buyer meetings via Poken’s fully integrated platform. Meetings will be conducted in exhibitor meeting pods across both venues each equipped with an NFC/iBeacon/3G smart reader or “Touchpoint”.

Both events will adopt Poken’s smart event model, integrating smart badges and readers for optimum use of Poken’s unique features.

On arrival, all attendees will receive a Poken interactive USB device and a smart badge, which will enable them to check into each meeting by touching either device to a small wireless reader embedded in a coaster on each meeting table. In addition, Poken will be providing on-site badge and meeting schedule printing through its custom 15-inch touchscreen tablets and a full featured event mobile app for participants to review their schedule and key event information.

Poken’s intelligent software platform will send automated reminders to attendees about upcoming meetings and will allow attendees to collect contact information and digital brochures from a number of knowledge forums and networking sessions.

Stéphane Doutriaux, CEO of Poken comments: “We are delighted to have been chosen for a third year to provide our smart event technology at ibtm’s shows. We hope to build on the success of past ibtm America shows by maximising attendees’ show experience and helping everyone to keep track of what they can accomplish at the event. This year Poken will be providing a completely integrated solution that not only allows attendees to collect documents digitally but also places greater emphasis on personal interaction.”

Kate Shepherd, Head of Marketing Operations, ibtm events at Reed Exhibitions, adds: “In past years, using Poken’s tools has boosted meeting attendance, while providing great functionality to participants who can review their event journey online, during and after the show. Using the right technology partner has meant that implementing advanced digital tools into our show has been nearly seamless for our team, yet has provided our stakeholders with an advanced smart event experience.”

Photo: Stéphane Doutriaux (left) CEO of Poken and Poken team. Link to high-res image.

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About Poken

Poken, the 360º event platform, provides an online event management platform that hosts a set of tools that help boost networking, lead generation and engagement. Providing leading-edge technical solutions to the event industry, the company also helps organisers measure and improve their events.

Founded in 2007, Poken’s range of products and services has expanded to include registration and smart badges, web and mobile apps, digital document collection through its patented “Touch and Glow”, match-making, gamification, and full metrics reporting. Poken is headquartered in Palo Alto, California and Lausanne, Switzerland, with additional offices throughout the Americas, Europe, Africa, and the Middle East. For more information: www.poken.com

About ibtm events

ibtm events, part of Reed Travel Exhibitions (RTE) is the world’s leading showcase for the meetings and events industry (also known as MICE) with a portfolio of seven global and regional events providing business solutions on five continents. They include ibtm world, ibtm arabia, ibtm africa, ibtm america, ibtm china, ibtm latin america and AIME.

www.ibtmevents.com

About Reed Travel Exhibitions

Reed Travel Exhibitions (RTE) is the world’s leading travel and tourism events organiser, with a wide-ranging portfolio of 22 international events in 13 countries throughout the Americas, Europe, the Middle East, Asia Pacific and Africa. Its market-leading, business-to-business events cover all elements of travel and tourism, including leisure travel, luxury travel, meetings, events, incentives and business travel, as well as golf and ski travel.

www.reedtravelexhibitions.com