Comic Con India (CCI) has announced a joint venture with Reed Exhibitions to grow the pop culture space in India. The Comic Con India team will work closely with the ‘ReedPOP’ division of Reed Exhibitions, the largest producer of pop culture events in the world. With this joint venture in place, CCI enters the burgeoning ReedPOP portfolio of pop culture events which includes New York Comic Con, PAX, the Chicago Comic & Entertainment Expo, Oz Comic-Con, Singapore Toy, Gaming & Comics Convention and Star Wars Celebration among many others.
The joint venture will capitalize on the expertise and investment brought in by Reed Exhibitions along with the ever-increasing popularity of Comic Con India’s portfolio of pop culture events that have achieved national status within a very short period of time.
Jatin Varma, Founder, Comic Con India, said, “Our partnership with ReedPOP will help us scale further and create world class events that will deliver the best experiences to audiences here in India. With this joint venture, I hope to have our events counted among the top events in the world, within this sphere, in the coming years.”