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Uppsala Wins 3rd ICCA Client Supplier Workshop 2016

In 2013 Uppsala increased its number of international meetings by 50 percent and foreign congress participants doubled in comparison to 2012. The city is working hard to build continued strong growth for the coming years and has now won the 3rd ICCA Client Supplier Workshop 2016. This is one in a series of international initiatives that Uppsala Convention Bureau hopes will contribute to continued positive results for the city.

ICCA Client Supplier Workshop for smaller conferences is a workshop that has been conducted on two previous occasions, 2013 in Ghent and 2014 in Toulouse. In future, this European workshop will be organized every second year. Some fifteen of Europe's international organizations are invited and the participating guests decide where precisely their international conferences should be held. Participants are limited to 15 organizations and 15 convention bureaux (destinations).

“Uppsala has participated in the two previous conferences, and we are very pleased with the results. The destinations have been in dialogue with the organizations behind the congresses and have found reconciliation of both knowledge exchange and pure business benefits. It's a good opportunity, in a smaller context, to learn more about how associations think and what they expect of us as destinations in the future. It seemed obvious to apply for hosting this workshop,” said Anna Lindström, Manager, Uppsala Convention Bureau, Destination Uppsala.

“The first attempt to take home the meeting in Uppsala was made even before the 2014 arrangement, but at that time Uppsala lost against Toulouse. But dedication paid off in the end and the 3rd ICCA Client Supplier Workshop is now to be held in Uppsala, 18-20 February in 2016.

“We practice what we preach. To take on the hosting of meetings and workshops is obviously as great as when we ask our local meeting ambassadors to do the same. We see events like this as a great opportunity to showcase Uppsala for both potential clients and colleagues in the industry,” said Anna Lindström.

The criteria to participate in the upcoming workshop is that each destination brings a person involved in decision-making, from an organization whose Congress regularly rotates between at least three European countries, has up to 800 participants and is arranged for three or more days.