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German Convention Bureau Appoints Sustainability Advisor

The German Convention Bureau (GCB) has appointed a new sustainability advisor. Christine Koch’s primary responsibility in the newly created position will be to further strengthen the marketing organization’s commitment to all aspects of sustainability – economic, ecological and social.

A long-standing employee of the GCB, Koch has been actively involved with its sustainability initiatives for many years, including the seminar programme for sustainability advisors offered by the GCB in partnership with the German Federal Environmental Foundation (DBU). Koch helped develop and implement the Sustainability Code for the meetings sector across German-speaking countries and worked on the GCB’s Green Globe certification.