news
November 17-19 in Orlando
GBTA Announces New Dates
for 2021 Convention.
Awards
Austria Center Vienna Bags Coveted Gold and Silver Stevie Awards
Best B2C event and rapid testing lanes most valuable company response to the Covid-19 crisis category.
hotel news
First Radisson Individuals in the Baltics Opens Its Doors in Tallinn
Palace Hotel Tallinn is a monument of national architectural heritage built almost 100 years ago and respectfully renovated.
€300+ millions
The Economic Impact of Messukeskus Helsinki Melted By 80 per Cent
Pandemic damage radiates over the business life of the entire Helsinki Metropolitan Area.
sleep congress is awakening
World Sleep Congress 2022 to Be Held In Rome
EGA Worldwide Congresses & Events formally contracted as DMC service provider.
digital move
ICC Sydney Expands Broadcast and Hybrid Event Solutions with Media Studio
The studio features green screen technology which allows for visual integration of presenters into customisable background content.
21–22 October 2021
Union of International Associations Round Table Asia-Pacific 2021
Hosted by Tokyo Convention & Visitors Bureau (TCVB) live and online.
hotel news Scotland
Virgin Hotels to Open in Glasgow
Pack your kilts, Virgin Hotels opens brand new Scottish property in 2022.
CB Italias platform
Convention Bureau Italia Premieres Box IT,
The Free Networking Online Platform for International Buyers Interested in Italy as a Mice and Wedding Destination.
new roles
Imex Group Invests in the Team With Nine New Appointments
Several new roles have been created within the business with significant investment in systems, marketing and design.
RSS
rss_icon
Links
ICCA Opens New African Regional Office

Chris Prieto, CMP, is the new South African based Regional Director covering the African region. She brings a wealth of experience in operations, frontline sales and marketing, and in-depth knowledge of the meetings industry in Africa.

After the first months of intensive training on ICCA’s products and services, Prieto is looking forward to her first edition of Meetings Africa as an ICCA representative.

Chris Prieto: “My top priority is to make sure that every member in Africa knows that they’ve now got a friendly African point of contact to help them get the maximum value out of their ICCA membership, to make them aware of how to use the ICCA network, the database, and the full range of ICCA services.”

ICCA President Arnaldo Nardone said: “The opening of the new regional offices in Africa isn't simply a move to deliver better services to our existing members in this region, but a recognition that the international association meetings market is continuing to evolve, and it is in the growth of regional meetings that we anticipate some of the most dramatic future developments. This trend is already well established in Asia and Latin America and the recent establishment of an African society for association executives shows that Africa is starting to move down the same road.

What this implies is that there is going to be more business for our existing members in these regions, more new events to identify and add to the ICCA Association Database, more new infrastructure developments, more understanding of the strategic importance of association events by city and national governments, and more interest in ICCA by potential new members. It is strategically important for ICCA to build a long-term presence in the African market.”

Pictured: CEO Martin Sirk together with Ms. Chris Prieto, CMP.