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World Ecological Forum: Business Leaders to Tackle Climate Change

The World Ecological Forum has announced that its first summit will bring together prominent industry leaders, entrepreneurs, and environmental experts to fight climate change. This inaugural summit will be held in the UNESCO-protected city of Visby on Gotland, Sweden, on 1-2 July 2010.

“Corporations and governments must work together. We don’t need another climate summit with thousands of participants but we do need to take action,” said Alec Arho Havrén, executive chairman of the World Ecological Forum. “Our ambition for 2010 is to provide a platform for responsible business leaders and policy makers, and make it easier for CEOs to share ideas and drive real change toward sustainability.”

Reducing carbon emissions is a key priority and will be high on the summit’s agenda. As stressed by the Intergovernmental Panel on Climate Change (IPCC), global emissions must peak no later than 2015, just five years away. Although 73 of the 100 largest companies in the world have set some form of reduction target, few companies have plans in place past 2012, the final year of the Kyoto Protocol.

“If we want to reach the emission reductions targets, corporations need to get far more aggressive,” said Havrén. “We also need to talk about low carbon investments and best practices. We can no longer afford not to.”

To boost green technology transfers, the World Ecological Forum has already launched a Green Market Place in partnership with Tynax, the world¹s largest technology trading exchange. “It is critical to get the most effective innovations out of the research laboratories and into the hands of the engineers and developers,” said Jon Rortveit, CEO of Tynax. “We are delighted to partner with the World Ecological Forum and see this initiative as a significant step in creating a global trading exchange for green technologies.”

The World Ecological Forum 2010 will also promote green products with special attention given to the automotive industry. During the summit, a zero and low emission vehicle exhibition will be co-hosted by Gotland Ring, the world’s first ecological race and test circuit. Winners of the World Ecological Forum Global Impact Award will also be announced at the event.

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About World Ecological Forum

The World Ecological Forum is a non-profit organization that is committed to creating environmental and economic balance in order to achieve sustainable growth, welfare and social justice for all. The Forum’s flagship event is the annual summit in Visby. The organization also administers the World Ecological Forum Global Impact Award. For more information, visit www.worldecologicalforum.com.

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About Visby

The medieval town of Visby is located on Gotland, the biggest island in the Baltic Sea. The island proclaimed itself an eco-municipality in 1992 and continues to work toward sustainability. More information is available at www.gotland.net/en.