news
The Nordic Hub
Stockholm is Europes
third-biggest hub for global headquarters.
legacy language
BestCities
unveil new Impact Measurement research for global associations.
planning for the future
Copenhagen
to host BMX World Championships 2025.
joining forces
Meet in Reykjavík
is now under the umbrella of Promote Iceland.
New knowledge
Brain research
shows added value live events.
Covid-19
BTM World 2020
transitions to virtual.
post-pandemic momentum
Dubai Tourism forms Business Events Stakeholders committee,
host first meeting as industry resumes activity.
hotel news
Scandic expects
occupancy of 30-35 percent for September.
Covid developer
Scandic Hotels
launches the largest network of coworking spaces in the Nordic countries.
planned for 16-17 Sep
Update on GIAF
- New dates set for 5-6 November 2020.
RSS
rss_icon
Links
Scandinavian Countries Create Sustainable Meetings Region

Convention Bureaus, Destination Marketing Organizations, Venues and Agencies from the five Scandinavian member countries of ICCA today signed an accord to create the world's first sustainable meetings region.

The accord, the first of its kind in the world, outlines ten specific actions to which all signatories commit, aims to advance sustainable development within the meetings and events industry. The accord was signed at the annual meeting of the ICCA Scandinavian Chapter in Tampere, Finland.

Steen Jakobsen, Convention Director, Wonderful Copenhagen Convention Bureau and board member of ICCA and the Green Meeting Industry Council (GMIC) said: “Sustainability is a business imperative that we all understand. It’s about good business and creating better communities. We recognize that only through collaboration, including the sharing of best practices and expertise, will we improve performance of our organizations for the benefit of our clients. This accord documents our commitment to develop and deliver the best meeting experience possible.”

Erika Eischer, Head of Congress Department, Tampere Hall and Chair of the ICCA Scandinavian Chapter said: “Our clients are concerned about the ethical, social and environmental performance of their suppliers. We need to make it easier for our clients to organize a sustainable meeting in our destinations. As a first step, convention bureaux, congress centres and other meetings industry professionals from Norway, Iceland, Finland, Sweden and Denmark have agreed on a common set of indicators that we can all use to benchmark and transparently communicate our performance and progress."

Project leader, Guy Bigwood of MCI Sustainability Services, said: “This project is unique in its scale and collaborative nature. For the last two years we have engaged the Scandinavian ICCA members to define a shared vision for the future of meetings and events. Now we have regional leaders from all Scandinavian countries who, with their signature, commit to taking action to measure and benchmark impacts, share knowledge, create products to help clients and develop socially responsible community action projects. We feel this innovative model of leadership collaboration will result in destinations that are positioned to capture new business from the rapidly expanding sustainable marketplace”.

Over the next six months, the Scandinavian ICCA Chapter will expand the number of signatories to the Accord by reaching out to business leaders across the Scandinavian countries. They will encourage others to join their commitment to measure and improve environmental impacts and to further develop the holistic approach to sustainable business for which Scandinavia is recognized.

Eischer said: “We recognize our role as leaders and regard the commitment to this accord as both an opportunity and a responsibility. We look forward to continued strong business returns and the chance to share our approach with others."