news
New knowledge
Brain research
shows added value live events.
Covid-19
BTM World 2020
transitions to virtual.
post-pandemic momentum
Dubai Tourism forms Business Events Stakeholders committee,
host first meeting as industry resumes activity.
hotel news
Scandic expects
occupancy of 30-35 percent for September.
Covid developer
Scandic Hotels
launches the largest network of coworking spaces in the Nordic countries.
planned for 16-17 Sep
Update on GIAF
- New dates set for 5-6 November 2020.
sustainability
Sands Expo and Convention Centre
is now a carbon neutral venue.
positive impact
The Hague webinar
celebrates partnerships and first anniversary of Ottawa MOU.
expanding network
ICCA Partners up
with Geneva International Associations Forum (GIAF).
Sponsored Content
Taiwan Ready to Reopen to the World
Over 80 events taking place in Taipei now.
RSS
rss_icon
Links
Canada Named the Most Powerful Country Brand in the World

For the second year in a row, Canada has been named the No.1 most powerful country brand in the world by FutureBrand, an international brand and design consultancy. FutureBrand announced that Canada keeps the top spot in its 2011 Country Brand Index (CBI), the comprehensive global study of how travellers perceive countries around the world. The rankings are based on a global sample of online interviews of leisure and business travellers. FutureBrand’s 2010 CBI assessed 110 countries through online interviews with 3,400 travellers from 13 countries, eight of which were markets where the Canadian Tourism Commission (CTC) invests.