news
hotel news - New Hotels
150 new luxury hotels
opened in Greece in 2018.
New job
ICCA Board of Directors
selects Senthil Gopinath as incoming CEO.
business intelligence
Calgary’s BMO Convention and Trade Centre
set for expansion.
business intelligence
Berlin 2018 Event Impact Report:
Big benefits to host city.
Business Intelligence
Christian Mutschlechner
oins Congrex Switzerland’s Board of Directors.
Business Intelligence
QODE to crack innovation trends
in Queensland’s vibrant startup sectors.
Legacy Program
Why doing business in Asia
takes more than a single brush strategy.
new meetingplace
Board of Governors approves
Board of Governors approves
Hotel News - New Hotels
The Radisson Collection
Hotel & Suites Paris La Défense Announced.
RSS
rss_icon
Links
ECM and MKG Hospitality Sign Partnership Contract

European Cities Marketing (ECM), the European network of city tourist offices and convention bureaux, has signed a partnership contract with MKG Hospitality, a leading French research agency specialising in the hotel, tourism and restaurant sector.

Under the deal, MKG Hospitality will provide ECM member cities with accurate and timely data on key hotel performance indicators OR, ADR and RevPAR, based on a representative sample of 291,000 rooms spread across Europe.

President of European Cities Marketing, Dieter Hardt-Stremayr, said: “In the past few years, the need for data has intensified and ECM has progressively extended the range and quality of its market intelligence tools as evidenced in the annual ECM Benchmarking Report. Thanks to MKG Hospitality, we can now further improve our research and benchmarking activities, with regular ‘barometer’ type readings – both for individual cities and for city tourism in Europe as a whole.”

Vanguélis Panayotis, Director of Development MKG Group said: “We are very happy to bring forth our knowledge of the hotel market to the table, as well as our proven track record in providing customised guidance to the tourism sector. ECM members will now have access to our European hotel observatory in order to measure trends and respond accordingly in terms of policy and operations.”