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Seoul Returns To GIBTM 2011

Expectations are high at the Seoul Convention Bureau, currently preparing to attend the 2011 Gulf, Incentive, Business Travel, and Meetings Exhibition (GIBTM) in the U.A.E later this month, as new partnerships are forged between Seoul and Abu Dhabi - the first Middle Eastern city to join the Future Convention Cities Initiative.

Returning to GIBTM for the third time, the SCB will showcase Seoul's major attractions as a premier meetings destination. The SCB anticipates an increased interest in the city with FCCI membership significantly boosting awareness of the capital in the Middle East.

The expo, scheduled to run from March 28-30, is expected to draw 200 businesses and 250 buyers from 20 countries. Visitors will be able to meet with SCB representatives at the 18m² Seoul booth.

In January, Abu Dhabi was admitted to the FCCI , a joint global partnership between major meetings capitals that includes founder member Seoul alongside London, Sydney, Toronto, San Francisco, and Durban. The first official meeting between FCCI members is also scheduled for late March, and will be held in Seoul. The FCCI seeks to plan ahead for the industry's future through cooperation, knowledge-sharing, and joint initiatives designed to promote each member's convention assets.

Attendance at GIBTM this year also follows recent talks involving the Seoul Convention Bureau and members of the Gulf Cooperation Council, of which the U.A.E is a member, on the 'Role of Tourism in Strengthening the Relationship Between Korea & GCC Nations'.