news
8-10 December 2020
IBTM World Virtual 2020
goes live in a week.

These 10 Big Changes
Will Impact Events For Years To Come.
Kellerman
No Vision, No Future
Roger Kellerman on turning your vision into an action plan.
Economic Recovery
Drivers of Economic Recovery
Futurist Rohit Talwar on baseline scenarios for recovery.
Transition
Focus on Helping Customers Lower Carbon Footprint
Sands Expo offering total carbon neutrality at no additional cost.
Knowledge Hub
Dubai Association Centre Provides Strong Platform for Recovery and Growth
Poised to see a substantial uplift in newly licensed associations through the rest of 2020.
Hospitality
Coronavirus Pandemic Will Not Be a Paradigm Shift in Hospitality
Nightclub and hospitality legend Ian Schrager believe things will return to normal.
Radar
Geneva International Association Forum – a Global Platform for Knowledge Sharing
Seeks to establish annual global leading platform for knowledge sharing in Geneva.
Adapt and Act
Business Meetings Might Move to a More Hybrid Set-Up
Radisson Hospitality ceo Federico J González on how hotels will change permanently.
Radar
The Kaohsiung Protocol Identifies Trends and Key Strategies
Taiwan invites the global ICCA community to connect and explore new ideas, formats and technologies.
RSS
rss_icon
Links
The IMEX Group announces new Talking Point – NATURE

The IMEX Group today announced that the theme of its fourth Talking Point will address the power and importance of ‘NATURE’ and will include IMEX’s largest ever research study. The Talking Point will also last for two years instead of one to underscore the topic’s urgency and importance for the global business events industry.

In 2020 and 2021, IMEX will be working with its community and partners worldwide to bring the topic of ‘NATURE’ to life in ways that drive its mission of uniting and advancing the global business events industry. The Talking Point will be framed “Nature: What we can do for nature and what nature can do for us” in recognition that our relationship with nature shouldn’t be taken for granted.

IMEX also announced that Marriott International will be the exclusive supporter of IMEX’s NATURE research. The global hotel company will provide full backing of a series of industry research studies over the next two years. Through Marriott’s support, IMEX plans to offer the research findings free of charge to industry professionals and supplement the content at IMEX in Frankfurt and IMEX America with education, activations and a range of curated experiences.

Leading the research effort will be Guy Bigwood, Managing Director of the Global Destination Sustainability Index. Bigwood’s team will produce three extensive and detailed pieces of research aimed at providing tangible insights to planners, providing both inspiration and the hands-on resources they need to be more sustainable, as well as strategic direction to directors and the C-suite.

At the same time, IMEX will also be promoting a strong, positive message about the value and importance of urban and built environments as well as natural landscapes and habitats, under the banner ‘Magical Places & Spaces.’ In addition, IMEX exhibitors and speakers will be sharing stories and case studies that exemplify biophilia (our innate human connection to nature) and biomimicry (design based on biological principles).

The first report, due out at IMEX in Frankfurt in May, will introduce and examine the principles of the circular economy. In phase two well-known academic and industry research partner, Janet Sperstad, CMP at Madison College, will present practical insights based on “Nature – An ecosystem for event success”.

As Carina Bauer, CEO of the IMEX Group, explains: “In choosing ‘Nature’ as our Talking Point we’ve taken a big, bold step. It’s a rallying cry for us all to do more to save the planet, to protect, conserve and help regenerate natural resources and species.

“At IMEX, we have strong sustainability values, both within the business and across both of our shows. Environmentally-friendly principles have underpinned our shows since the launch of the first IMEX in Frankfurt 17 years ago.

“It’s easy to overlook or not even realise the wisdom of nature and how much she has to teach us. Nature can also help us to design events, unlocking creativity and boost our abilities to solve complex challenges and increase event results.”

Marriott International’s move to support IMEX’s important project comes as the global hotel company has been working to make its hotel operations worldwide more sustainable. In July 2018, for example, the company phased out the automatic offering of plastic straws in all of its hotels across its brands including The Ritz-Carlton, Westin, Moxy and Courtyard by Marriott. And last August, the company launched a worldwide initiative across all brands aimed at phasing out the use of tiny, single-use toiletry bottles in guestroom showers and replacing them with larger-sized bottles that can distribute more product and be easily recycled – a move that, once completed, would eliminate 30 percent of plastic sent to landfills annually.

“Given the growing importance of sustainability for our industry, customers and the communities we all engage with, we are thrilled to be supporting IMEX’s important research for the global business events industry,” said Tammy Routh, SVP of Global Sales, Marriott International. “It comes as our company deepens its commitment to our sustainability goals, such as reducing landfill waste by 45 percent by 2025. We look forward to continuing this conversation in the next two years.”

Events industry professionals at all skill levels and the world over are encouraged to share their views in an industry benchmarking survey which opens today and closes on Friday 14 February 2020.

 

Take part in the survey.

 

*Listen to an interview about the circular economy with Guy Bigwood on the new IMEX Talking Point podcast - https://anchor.fm/imex-group/

 

**Read an interview with Carina Bauer, IMEX CEO, about NATURE -

https://www.imexexhibitions.com/insight/blog/announcing-the-imex-talking-point-for-2020-and-2021-nature