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CWT research reveals business travelers are more health-conscious during trips

38% eat healthier, 26% work out more, and only 7% do not maintain their wellness regimes.

Research by CWT, the B2B4E travel management platform, shows that awareness of maintaining healthy eating habits is growing momentum amongst business travelers. Overall 38% of business travelers eat healthier while on the road. Asia Pacific travelers are the most likely to eat healthier when traveling for business (46%) compared to travelers in Americas (35%) and Europe (29%).

“Maintaining healthy habits while traveling is nearing the top of the priority list for travelers around the world,” said Niklas Andreen, CWT’s Chief Traveler Experience Officer. “At the end of the day, being in tune with what matters to your employees is indispensable for retaining and attracting the best talent.”

Travelers in Asia Pacific are likely to work out more (33%) while abroad, compared to travelers in Americas (23%) and Europe (21%). On the flipside, Europe business travelers are less likely to work out while on the road (48%) vs. travelers in Americas (38%) and Asia Pacific (32%).

Meanwhile, only 7% of travelers do not adhere to health and wellness routines when traveling. The percentage is higher among Europeans (10%) and Americans (8%), while travelers in Asia Pacific are the least likely to steer away from their wellness routines (3%).

Since 2017, maintaining health and wellness routines while on the road has become an increasing priority for travelers. Across all regions, business travelers are striving to achieve their health and wellness routines regardless of where they are in the world.

CWT’s research also shows that hotel exercise rooms and equipment are the most common way for business travelers to adhere to their health and wellness routines (49%), followed by hotel swimming pool (40%), and in-room hotel equipment such as yoga mats and stationary bikes 
(27%).

-------------------------------------------------------------------------------------------------About the survey

The survey was created by CWT and conducted by Artemis Strategy Group between the 29th of January and the 9th of February, 2019. Responses were collected from more than 2,700 business travelers who traveled for business four or more times in the previous 12 months. Respondents were from the Americas (Argentina, Brazil, Canada, Mexico, and the United States), Europe (Belgium, France, Germany, Italy, The Netherlands, Spain, Sweden, and the UK) and Asia Pacific (Australia, China, India, Japan, and Singapore).

 

About CWT

CWT is a Business-to-Business-for-Employees (B2B4E) travel management platform. Companies and governments rely on us to keep their people connected – anywhere, anytime, anyhow – and across six continents, we provide their employees with innovative technology and an efficient, safe and secure travel experience. Every single day, we look after enough travelers to fill more than 100,000 hotel rooms, while our meetings and events division handles more than 100 events every 24 hours.

 

About Artemis Strategy Group

Artemis Strategy Group is a research firm specializing in brand positioning, thought leadership and policy issues.