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Meetingselect and NBTC Holland Marketing join forces

The Netherlands Board of Tourism and Conventions has signed a strategic partnership with Meetingselect, which offers one of the most successful and largest corporate booking tools in the world. The cooperation was announced during the IMEX in Frankfurt last week. From now on, meeting planners that visit the NBTC business platform to find a meeting venue or make a group reservation have direct access to the entire Meetingselect database. With the integration of this venue search tool, virtually all Dutch meeting venues can be found in one place. During a search, preferred partners of the NBTC are the first to come forward.

NBTC Holland Marketing is responsible for branding and marketing the Netherlands on a national and international level. One of the objectives of NBTC Holland Marketing is to put the Netherlands on the map as an attractive destination for business meetings and conferences. Many international event & meeting planners use NBTCs platform for finding group accommodations and meeting venues in the Netherlands. Thanks to a smart, technical integration with the Meetingselect database, in which virtually all hotels, conference center and meeting venues in the Netherlands can be found, the scope of venues that NBTC can offer meeting planners is now complete. Through the platform, meeting planners also have access to the many additional meeting services that Meetingselect offers. Last week, during the IMEX in Frankfurt, the partnership was signed.

"We wanted to have a complete overview of all Dutch meeting venues as an extra service to offer international meeting planners that visit our business platform," says Eric J.A.M. Bakermans, Director of Marketing Meetings, Conventions & Events of NBTC. "Thats why we decided to join forces with Meetingselect, as they simply have the best venue sourcing system in the Netherlands and beyond. Moreover, it works twofold: on the one hand we provide access to the complete Dutch meeting market as meeting planners can use the database via our platform. On the other hand, we offer our preferred partners the additional service that they are the first to pop up during a relevant search. Especially for hotels, congress centers, city marketing offices and DMCs that operate internationally, that is a clear added value. "

Judith Huisman, managing director Meetingselect: "We are honored that the Netherlands Board of Tourism and Conventions has chosen Meetingselects online venue sourcing and meeting booking tool. The NBTC works with highly valued partners with whom Meetingselect also has a close relationship, so that reinforces each other. Meeting planners who visit the Meetings & Conventions website of the NBTC can now search and book congress and meeting venues anywhere in the Netherlands. Via our smart interface and API solution for CVBs we can send extra volume to the NBTCs preferred partners. These preferred venues can be recognized by the well-known logo of the orange tulip.”

--------------------------------------------------------------------------------------------------About Meetingselect

Meetingselect is the partner of choice for global venue sourcing and to simply book, manage and track meetings and events online. It is our ambition to be the best in class corporate booking and venue sourcing tool and to become thé meeting channel manager for hotels and meeting venues all over the world. Over the years, Meetingselect has grown to become a leading player in the (inter)national MICE market and tech industry and has won countless prizes. In 2017, Meetingselect was nominated as EY Emerging Entrepreneur of the Year and has been in the Deloitte Tech Fast 50 for 5 years in a row, which led to Meetingselect being given the title of Most Sustainable Grower 2017 on this prestigious list. Since January 2018, Meetingselect has been a member of The Event Tech Tribe, an international platform in the field of event technology services.