Meetings No 28
The Metaverse: A Digital Reality
Atti Soenarso ponders the emergence of ‘metapresence.’
Cover Story
Carina Bauer
The IMEX Group will enter 2030 much more sustainable and regenerative.
Psychological Meetings
Tears in the Fabric: About Popular Culture and Morality
Hans Gordon on one’s liberties ending only where someone else’s liberties begin.
Hybrid+: A New Approach to Meeting Experiences
The project aims to build a strong position in hybrid experiences.
White Paper
The Future Role and Purpose of Convention Bureaux
Aims to shape a future vision for national CBs globally, including a visionary roadmap.
New Arena in Copenhagen for 7,000 Seated Guests
Providing new opportunities to host global events.
The Untact Mode
Korean Cases: Utilising Meeting Technology
The marriage between Korea’s ICT technology and meeting business appears in various forms.
Untact services
Untact: South Korea’s Plan for a Contact-Free Society
There will be an investment in technologies that enable untact services, such as robotics, drones and high-speed internet.
Green Ideas
Over the past 75 years, a new environmental canon has emerged.
Gothenburg Wins International Award for Sustainability Work
Global Destination Sustainability Movement winner for the fifth time in a row.
Three Trends Bound to Stay Beyond the Pandemic
Opinion: Three interesting trends that we need to capitalise on.
Glasgow’s Go Greener Toolkit Implements More Sustainable Practices
Aligning conference planning with the UN Sustainable Development Goals.
Structural Change
Berlin Questions: Africa as the Laboratory of the Future
Best-selling novelist Lesley Lokko on architecture, ‘race’ and culture.
Regaining the Confidence of Associa­tions Key Elements Destinations Cannot Afford to Miss
Opinion: Three key criteria for seducing organisations.
New Business Unit Strengthens Business Events in Bogota
Consolidates investment and events attraction strategy in a single entity.
Why I Write
The titular George Orwell essay makes Robin Sharma examine his own motivations.
Meeting Design
Humanity’s Problem Is a Meeting Problem
Paleolithic emotions, medieval institutions, and god-like technology.
Villa Copenhagen: A New Hub for Business Events
Honouring the ethos of charming old Europe expressed in Danish architectural heritage.
Regenerative Revolution
Hannuwa: A New Paradigm for Event Management
Supporting the business events industry on a transformative journey.
I Have a Feeling We’re Not in Kansas Anymore
Roger Kellerman on facing a world where old rules no longer apply.
Hotel News
World’s tallest hotel opens in Dubai 2024
The Ciel Tower hotel will soar 365 metres into the sky with 82 floors of luxury suites and serviced residences.
Hotels & Resorts
Accor Announces Global Launch of Its All-Inclusive Collection
Accelerating its expansion in the fast-growing market with a unique platform of multi-branded luxury and premium offers.
Hotel news
Ambitious Plans for Spectacular Scandic Holmenkollen Park
Modernised hotel reopens with 376 rooms and room for 1,200 conference visitors.
Changing of the guard
Peter King
to depart after 11 successful years.
hotel news
Hotel Sustainability Basics Launched at Leading Industry Summit in Manila
Set to drive responsible travel and tourism and to help every hotel address and improve their environmental impact.
hotell news
Scandic to Open Third Hotel in Tromsø
New hotel planned for 2025, with 305 rooms on 12 floors in the new Vervet area.

Global Business Travel’s Landmark Sustainability Study Reveals
What It Will Take to Get to a Greener Future.
Double gold for Austria Center Vienna
at German Stevie Awards
The man, the myth, the legend
Patrick Delaney Honoured With Hall of Fame Award
Travel trade veteran receives 2022 Hall of Fame award at annual AIPCO conference.
Scandic Kiruna
first commercial enterprise to open in new city center.
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Why I Write

On my exercise bike the other morning, while pedalling quickly and rhythmically, I listened to an audiobook based on George Orwell’s essay Why I Write.

One insight was a standout: he noted that one of his drivers for writing was to be political.

Not in the smaller sense of running for office by securing votes. But in the larger sense of spreading a philosophy. Of starting a movement. And upgrading the world.

That got me thinking.

Why, after 26 years in the personal mastery and leadership advisory fields, do I keep writing books?

… I’m not interested in fame nor adulation.

… I’m not fascinated by awards and trophies.

… I’m not excited by glory and legacy.


I write because I have no choice.

I can’t not write. It’s the call of my soul. And a main errand of my life.

… I write because I adore the craft.

… I write to capture and clarify my thoughts.

… I write to heal my wounds.

… I write to fill my hours with joy.

… I write to enchant my beloved readers.

Mostly, like Mr. Orwell, I write to share a message. That each of us can do towering work and become stronger and healthier and happy and more alive.

I write to serve. To inspire. To provoke people to act. On their wishes and longings and desires and dreams.

I, too, write to do my part to build a better, brighter and more beautiful world.

Yes, our planet is dealing with a plague and wars and wildfires and social unrest.

Yes, things are a mess.

Yet, you have the true power to manage your mind, open your heart, upgrade your fitness and send your soul alight with joy and service. Oh yes you do (so please don’t argue with me on this essential point ;)).

You do have this power. This I know to be true.

If you’d like my help to turn ordinary into exceptional and swiftly access the primal hero that is your truest nature, I’d be honored to help you fly. (It inspires me viscerally to assist good humans ready to live their gifts actually make this wish real.)

My extremely anticipated new book, The Everyday Hero Manifesto (EHM), is now available.

Kindly know:

… I’ve never spent so much of myself on a book I’ve written.

… EHM is absolutely the most valuable book I’ve ever released and is nothing like anything I’ve ever created.

… EHM is part manual for peerless productivity, part handbook for leading a world-class life and part playbook for spiritual liberty.

… EHM is deeply personal (I share my struggles and tragedies, so you don’t have to make the same mistakes I did).

… EHM contains learning models and heavyweight habits and a complete system to push masterwork into the world.

I feel highly confident that once you invest in a copy of The Everyday Hero Manifesto and take small steps each day to make the information a part of your work and personal life, your life will rise to a whole new level of success, beauty, serenity and service to many.

A portion of my royalties goes to help children with leprosy rise. So, you not only get a life-changing book, but you also help a kid in need.

I hope this helps you remember your heroism and make some real improvements to the work you produce, the quality of your personal mastery and your helpfulness to society.

All my best! Now, go be great.