Meetings No 24
Define Purpose
Long live the ‘both/and’ world in which purpose reigns.
Cover Story
Your Future is Now
Kevin Cottam on ancient wisdom meeting modern leadership.
2031 Vision, Brisbane
Encouraging visitors to stay longer and spend more.
Paths of Progress
The Biggest Challenge Is a Lack of Awareness About Azerbaijan
Azerbaijan embarks on its journey into the business events sector.
Psychological Meetings
Cognitive Dysfunction (Brain Fog)
Hans Gordon about when we humans allow a lot to go wrong.
IBTM World 2019: The Importance of Mentoring In the Events Industry
Always be generous with your knowledge.
Why We Refuse to See the Bright Side, Even Though We Should
Steven Pinker on the subject of irrational pessimism.
White Blossom on Repeat
Flowering melancholy from Sweden.
Network to Share Its Expertise: Learn How Your City Can Become Future-Proof
The European Green Capital Network has launched its Future-proof Toolkit.
The Goal Is 300 Destinations by 2022
GDS-Index shares their audacious goal.
Fear Is a Liar
We all need to fortify our hope.
Dublin Has the World’s First Carbon-­Neutral Convention Centre
One of Europe’s most environmentally friendly venues.
Artificial Intelligence
Human Compatible AI and the Problem of Control
Success would be the biggest event in human history, and perhaps the last event.
IBTM World Should Include Not Exclude
Don’t be sorry. Change the rules!
How to pivot
Incon Launches Covid-19 Resource Page
with offices in 170 destinations.
one step at the time
Asia’s MICE sector
expected to rebound ahead of other regions.
First to open
Harpa Concert Hall and Conference Center
in Reykjavík is ready for the post-Covid-19 era.
amazing opportunities
Amsterdam Drone Week
expands activities with hybrid summits.
opening up
Etihad Airways
adds more return flights, including Paris, Geneva, and Milan.
New faces
at The Hague Convention Bureau
to focus on key sectors.
one step at the time
Emirates to resume passenger flights from May 21
to nine destinations.
one step at the time
RAI Amsterdam:
‘We’re ready to reopen following social distancing guidelines’.
one step at the time
Iceland To Open
to Tourists Again On June 15th (With Conditions.)
13,254 rotating association meetings
2019 ICCA statistics captured 13,254 rotating association meetings,
US still country number one.
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Fear Is a Liar

We all need to fortify our hope, right? Please think about that asset: hope.

… We share a dream and others laugh.

We start a project and others resist.

We advance an ambition and ­others misunderstand.

It’s so easy to lose your hope. And then, over time, accept that average is your destiny.

I’m here to remind you, with love and respect, that fortune favors the contrarians. And that your future holds vast promise.

Let’s also (please) remember the backstory behind dreams coming true. I’m far from perfect and my life isn’t flawless. Yet, I count many blessings when I rise each morning – from family I adore to a craft I honour.

Yes, my books are worldwide bestsellers and my events always sell out. And yet, behind this reality is a massive amount of commitment, sacrifice, hard work, setbacks, disappointments and discipline.

In this selfie culture that can seduce us into thinking others have ideal lives, may each of us remember that no one gets through life unscarred. Some of us are just better at concealing the pain.

Am I special? No. (Far from it.) I know, and accept, this. I’ve just installed the psychologies of the best, hardwired in the routines of the warriors and ran the plays of my heroes (that range from Nelson Mandela to Nikola Tesla). The wonderful thing about today is that you can too.

Each day brings you a platform for possibility. All it takes is one choice that, when practiced daily over time, will restructure everything for you.

Cynics will tell you that people can’t change. Because they don’t want you to change. And because they were once proud dreamers and then something happened that closed their hearts. And they lost the heroism required to get back into the game.

Please. Today, be brave. Radiate hope. Do amazing work. Be kind. And honour your glory.

If you’d like my help in working and living like this, I really encourage you to read my book The 5 AM Club. Your life won’t be the same after you finish the last page.

I’ve put my best information, learned over 20 years of mentoring billionaires and superstars, into the pages. I’ve worked with such respect and devotion for the genius within you, as I wrote the book over four intense years. My prayer is that as you read each page, you reclaim your greatness.